Global Certificate in LinkedIn Ads: Social Media Marketing
-- viendo ahoraThe Global Certificate in LinkedIn Ads: Social Media Marketing course is a comprehensive program designed to provide learners with essential skills to excel in social media advertising. This course focuses on LinkedIn, a professional platform with over 722 million users, making it a critical tool for B2B marketing.
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Detalles del Curso
• Unit 1: Introduction to LinkedIn Ads – Understanding the basics of LinkedIn Advertising, its benefits, and various ad formats.
• Unit 2: Setting Up a LinkedIn Ad Account – Creating and configuring a LinkedIn Ad account, setting up billing information, and managing users.
• Unit 3: Targeting Strategies on LinkedIn – Mastering audience targeting options such as job titles, industries, company size, and more.
• Unit 4: Creating Effective LinkedIn Ads – Designing compelling ad visuals, writing engaging ad copy, and selecting the right call-to-action.
• Unit 5: LinkedIn Ad Campaign Management – Learning to create, manage, and optimize LinkedIn ad campaigns for maximum ROI.
• Unit 6: LinkedIn Lead Generation Campaigns – Utilizing LinkedIn's Lead Gen Forms and Matched Audiences for efficient lead generation.
• Unit 7: LinkedIn Account-Based Marketing – Implementing Account-Based Marketing (ABM) strategies on LinkedIn for B2B marketing.
• Unit 8: Measuring and Analyzing LinkedIn Ad Performance – Monitoring and analyzing key performance metrics and adjusting strategies accordingly.
• Unit 9: LinkedIn Ads Best Practices – Discovering industry best practices and advanced tips for LinkedIn Advertising.
• Unit 10: LinkedIn Advertising Trends – Staying up-to-date with the latest LinkedIn Advertising trends and features.
Trayectoria Profesional
Requisitos de Entrada
- Comprensión básica de la materia
- Competencia en idioma inglés
- Acceso a computadora e internet
- Habilidades básicas de computadora
- Dedicación para completar el curso
No se requieren calificaciones formales previas. El curso está diseñado para la accesibilidad.
Estado del Curso
Este curso proporciona conocimientos y habilidades prácticas para el desarrollo profesional. Es:
- No acreditado por un organismo reconocido
- No regulado por una institución autorizada
- Complementario a las calificaciones formales
Recibirás un certificado de finalización al completar exitosamente el curso.
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Preguntas Frecuentes
Tarifa del curso
- 3-4 horas por semana
- Entrega temprana del certificado
- Inscripción abierta - comienza cuando quieras
- 2-3 horas por semana
- Entrega regular del certificado
- Inscripción abierta - comienza cuando quieras
- Acceso completo al curso
- Certificado digital
- Materiales del curso
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