Professional Certificate Strategic CRM: Driving Customer Value

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The Professional Certificate Strategic CRM: Driving Customer Value course is a comprehensive program that emphasizes the importance of customer relationship management in today's business landscape. With a focus on strategic approaches, this course equips learners with essential skills to drive customer value, loyalty, and retention.

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AboutThisCourse

In an era where customer experience is a critical differentiator, this program is in high industry demand. Learners will gain a deep understanding of CRM strategies, customer analytics, and data-driven decision-making. They will also master the latest CRM technologies and learn how to leverage them to deliver exceptional customer experiences. This course is an excellent opportunity for professionals seeking to advance their careers in customer relationship management, marketing, sales, or business development. By the end of this program, learners will have a solid foundation in CRM strategy and be able to demonstrate their ability to drive customer value and business growth.

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CourseDetails


• Strategic Customer Relationship Management (CRM)
• Understanding Customer Value and Lifetime Profitability
• Implementing a Customer-Centric Strategy
• Customer Segmentation and Targeting
• Designing and Managing Customer Relationships
• CRM Data Analytics and Insights
• Multi-Channel CRM and Customer Experience Management
• Building CRM Capabilities and Organizational Change
• CRM Metrics and Performance Management
• Ethical Considerations in CRM

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotRegulatedAuthorized
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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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PROFESSIONAL CERTIFICATE STRATEGIC CRM: DRIVING CUSTOMER VALUE
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London School of International Business (LSIB)
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05 May 2025
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