Professional Certificate in Advanced Viewability Analytics
-- ViewingNowThe Professional Certificate in Advanced Viewability Analytics is a comprehensive course designed to equip learners with the essential skills necessary to excel in the rapidly evolving field of digital advertising. This course focuses on the importance of viewability analytics, providing a deep understanding of industry-standard viewability metrics and measurement methodologies.
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⢠Unit 1: Introduction to Viewability Analytics
⢠Unit 2: Advanced Digital Advertising Concepts
⢠Unit 3: Viewability Metrics & Standards
⢠Unit 4: Data Collection & Analysis Techniques
⢠Unit 5: Integration of Viewability Tracking Tools
⢠Unit 6: Advanced Reporting & Visualization Solutions
⢠Unit 7: Machine Learning in Viewability Analytics
⢠Unit 8: Cross-Device & Multichannel Measurement
⢠Unit 9: Fraud Detection & Brand Safety
⢠Unit 10: Optimizing Campaigns with Viewability Insights
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