Executive Development Programme in Content for Non-Techies
-- viendo ahoraThe Executive Development Programme in Content for Non-Techies is a certificate course designed to empower non-technical professionals with the necessary skills to excel in the digital content industry. This program bridges the gap between technical and non-technical roles, making it an essential course for career advancement.
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Detalles del Curso
• Content Strategy – Developing a content strategy that aligns with business goals, understanding target audience and their needs, and creating a content plan.
• Writing for the Web – Understanding the nuances of writing for an online audience, including web-writing best practices and optimizing content for search engines (SEO).
• Content Creation – Hands-on training in creating engaging and informative content, including blog posts, articles, infographics, and videos.
• Content Promotion – Learning how to promote content and reach a wider audience, including social media marketing, email marketing, and influencer outreach.
• Content Analytics – Measuring and analyzing content performance, using tools such as Google Analytics, and making data-driven decisions to improve content effectiveness.
• Content Management Systems (CMS) – Hands-on training in using popular CMS platforms like WordPress, Drupal, and Joomla to manage and publish content.
• Content Governance – Establishing policies, procedures, and roles for content creation, approval, and publication to ensure consistency and quality.
• Content Accessibility – Understanding the importance of accessible content and best practices for creating accessible content, including using alt tags, closed captions, and transcripts.
Trayectoria Profesional
Requisitos de Entrada
- Comprensión básica de la materia
- Competencia en idioma inglés
- Acceso a computadora e internet
- Habilidades básicas de computadora
- Dedicación para completar el curso
No se requieren calificaciones formales previas. El curso está diseñado para la accesibilidad.
Estado del Curso
Este curso proporciona conocimientos y habilidades prácticas para el desarrollo profesional. Es:
- No acreditado por un organismo reconocido
- No regulado por una institución autorizada
- Complementario a las calificaciones formales
Recibirás un certificado de finalización al completar exitosamente el curso.
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Preguntas Frecuentes
Tarifa del curso
- 3-4 horas por semana
- Entrega temprana del certificado
- Inscripción abierta - comienza cuando quieras
- 2-3 horas por semana
- Entrega regular del certificado
- Inscripción abierta - comienza cuando quieras
- Acceso completo al curso
- Certificado digital
- Materiales del curso
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