Global Certificate in Retail Media & Brand Activation Strategies

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The Global Certificate in Retail Media & Brand Activation Strategies is a comprehensive course designed to meet the growing industry demand for experts in retail media. This course equips learners with essential skills to create effective retail media strategies, driving sales and customer engagement.

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About this course

It covers various topics, including programmatic advertising, digital out-of-home, and retail-specific digital marketing tactics. By completing this course, learners will gain a deep understanding of the retail media landscape and how to leverage it to achieve brand activation goals. They will learn how to develop integrated retail media strategies that consider consumer behavior, brand objectives, and retailer capabilities. This course is essential for marketing professionals, retailers, and brand managers looking to advance their careers in the rapidly evolving retail media industry. With a Global Certificate in Retail Media & Brand Activation Strategies, learners will differentiate themselves in the job market and demonstrate their expertise in this high-growth area.

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Course Details


Unit 1: Introduction to Retail Media & Brand Activation Strategies

Unit 2: Understanding the Retail Media Landscape

Unit 3: The Role of Data in Retail Media

Unit 4: Retail Media Formats: Display, Video, and Sponsored Search

Unit 5: Measuring Success in Retail Media: Metrics and KPIs

Unit 6: Brand Activation Strategies in Retail Media

Unit 7: Leveraging In-Store Experiences for Brand Activation

Unit 8: Building Effective Retail Media Campaigns

Unit 9: Case Studies in Retail Media and Brand Activation Strategies

Unit 10: The Future of Retail Media and Brand Activation

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
GLOBAL CERTIFICATE IN RETAIL MEDIA & BRAND ACTIVATION STRATEGIES
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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