Executive Development Programme in Mobile Video: Crisis Communication
-- viewing nowThe Executive Development Programme in Mobile Video: Crisis Communication is a certificate course designed to meet the growing industry demand for effective crisis communication through mobile video. In today's fast-paced and interconnected world, the ability to communicate effectively during a crisis has never been more critical.
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Course Details
• Mobile Video Production: Basics of mobile video production, including shooting, editing, and publishing high-quality video content using smartphones.
• Crisis Communication Planning: Developing a crisis communication plan for mobile video, including identifying potential crises, creating key messages, and selecting communication channels.
• Video Storytelling: Techniques for effective storytelling using mobile video, including scriptwriting, visual storytelling, and emotional engagement.
• Social Media Management: Best practices for managing social media accounts during a crisis, including monitoring and responding to comments and messages, and measuring the impact of social media efforts.
• Media Relations: Strategies for working with the media during a crisis, including preparing press releases, holding press conferences, and building relationships with journalists.
• Legal and Ethical Considerations: Understanding legal and ethical considerations when using mobile video in crisis communication, including privacy concerns, copyright laws, and ethical guidelines for journalists and communicators.
• Emergency Response Planning: Developing an emergency response plan for mobile video, including coordinating with emergency services, establishing protocols for communication, and training staff on mobile video usage during emergencies.
• Measurement and Evaluation: Techniques for measuring and evaluating the effectiveness of mobile video in crisis communication, including tracking engagement metrics, analyzing audience feedback, and adjusting communication strategies based on data.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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