Certificate in Customer Journey Analytics: Impactful Insights

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The Certificate in Customer Journey Analytics: Impactful Insights course is a comprehensive program designed to equip learners with the essential skills required to analyze and optimize customer journeys. This course is critical in today's data-driven world, where understanding customer behavior is key to business success.

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With the increasing demand for professionals who can turn data into actionable insights, this course offers a unique opportunity to advance your career. Learners will gain a deep understanding of customer journey analytics, data storytelling, and how to use insights to drive impactful business decisions. The course covers essential topics such as customer journey mapping, data visualization, and advanced analytics techniques. By the end of the course, learners will be able to analyze customer data, identify opportunities for improvement, and communicate insights effectively to stakeholders. In short, this course is an excellent opportunity for professionals looking to advance their careers in data analytics, customer experience, or marketing. By gaining the skills and knowledge necessary to analyze and optimize customer journeys, learners will be well-positioned to drive business success in today's competitive marketplace.

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โ€ข Introduction to Customer Journey Analytics
โ€ข Understanding Customer Journey Mapping
โ€ข Data Collection and Integration for Customer Journey Analysis
โ€ข Key Metrics and KPIs in Customer Journey Analytics
โ€ข Data Visualization and Storytelling in Customer Journey Analytics
โ€ข Analyzing Customer Touchpoints and Interactions
โ€ข Identifying Opportunities and Pain Points in the Customer Journey
โ€ข Implementing Changes Based on Customer Journey Insights
โ€ข Measuring the Impact of Customer Journey Improvements

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CERTIFICATE IN CUSTOMER JOURNEY ANALYTICS: IMPACTFUL INSIGHTS
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London School of International Business (LSIB)
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05 May 2025
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