Global Certificate in Ad Tech & Future Technologies

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The Global Certificate in Ad Tech & Future Technologies is a comprehensive course designed to meet the growing industry demand for professionals with expertise in advanced advertising technologies. This certificate course equips learners with essential skills necessary for career advancement in the rapidly evolving Ad Tech landscape.

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AboutThisCourse

Topics covered include programmatic advertising, data-driven marketing, AI in advertising, and ad fraud prevention. By earning this certification, learners demonstrate a deep understanding of Ad Tech and its practical applications, making them highly valuable to employers. Stand out in the competitive job market and stay ahead of the curve with this cutting-edge Ad Tech course.

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CourseDetails

โ€ข Ad Tech Fundamentals: Understanding the ad tech landscape, programmatic advertising, and the role of data in ad targeting.
โ€ข Data Management Platforms (DMPs): Learning to collect, organize, and activate first, second, and third-party data for targeted advertising campaigns.
โ€ข Demand Side Platforms (DSPs): Mastering the use of DSPs to automate the buying of ad inventory across various channels and devices.
โ€ข Supply Side Platforms (SSPs): Exploring the world of SSPs, understanding the publisher's perspective, and optimizing yield management.
โ€ข Ad Exchanges & Ad Networks: Differentiating between ad exchanges and ad networks, and learning to leverage their unique advantages in ad campaigns.
โ€ข Cross-Device Tracking & Attribution: Navigating the complexities of tracking users across devices and attributing conversions to the appropriate touchpoints.
โ€ข Ad Fraud & Viewability: Identifying and combating ad fraud, ensuring viewability, and maintaining brand safety.
โ€ข Privacy & Compliance: Staying up-to-date with privacy regulations (GDPR, CCPA), data protection, and ethical advertising practices.
โ€ข Emerging Ad Tech Trends: Exploring innovations shaping the ad tech industry, such as AI, machine learning, and advanced analytics.

CareerPath

The Global Certificate in Ad Tech & Future Technologies prepares professionals to excel in the rapidly evolving digital landscape. This section showcases a 3D pie chart with Google Charts, visualizing the demand for various tech roles in the UK. With the rise of Artificial Intelligence, Data Science, Cloud Computing, Cybersecurity, Augmented Reality, Virtual Reality, and Blockchain, professionals must adapt and acquire new skills to remain competitive. This responsive chart, rendered within the chart_div element, displays the percentage of job market relevance for these roles. The Google Charts library is loaded using the script tag, and the chart is defined using the google.visualization.arrayToDataTable method. The is3D option is set to true, offering a captivating 3D effect. The chart options include transparent background, appropriate dimensions, and a legend with positioned text. The data is sourced from current job market trends, ensuring industry relevance and engaging content.

EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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GLOBAL CERTIFICATE IN AD TECH & FUTURE TECHNOLOGIES
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London School of International Business (LSIB)
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05 May 2025
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