Global Certificate in SMS: Future of Black Friday Marketing

Name: Global Certificate in SMS: Future of Black Friday Marketing
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The Global Certificate in SMS: Future of Black Friday Marketing is a crucial course for modern marketers. With the increasing importance of mobile marketing, this program focuses on SMS strategies, particularly for Black Friday – the biggest shopping day of the year.

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AboutThisCourse

This certificate course is in high industry demand as businesses seek innovative ways to reach customers on their mobile devices. Learners will gain essential skills in SMS marketing, customer engagement, and campaign management, making them highly attractive to employers. By the end of the course, learners will be able to create effective SMS marketing campaigns, understand customer behavior, and analyze campaign performance. This will equip them with the necessary skills for career advancement in a rapidly evolving digital marketing landscape.

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CourseDetails

• Unit 1: Introduction to SMS Marketing & Black Friday
• Unit 2: The Role of SMS in Future Black Friday Marketing
• Unit 3: Crafting Effective SMS Campaigns for Black Friday
• Unit 4: Personalization Techniques in SMS Black Friday Marketing
• Unit 5: SMS Marketing Compliance & Best Practices
• Unit 6: Integrating SMS with Multi-Channel Marketing Strategies
• Unit 7: Analyzing SMS Campaign Performance & ROI
• Unit 8: Customer Segmentation & Targeting in SMS Marketing
• Unit 9: Leveraging Artificial Intelligence in SMS Black Friday Campaigns
• Unit 10: Case Studies on Successful SMS Black Friday Campaigns

CareerPath

The Global Certificate in SMS: Future of Black Friday Marketing program prepares professionals for various roles in digital marketing, with a focus on SMS marketing, search engine optimization (SEO), content marketing, social media management, and data analysis. These roles are in high demand in the UK, as companies continue to invest in digital channels to reach customers and improve their marketing strategies. According to recent job market trends, Digital Marketing Specialists are the most sought-after professionals, making up 45% of the market. These specialists create and manage digital marketing campaigns, using various channels such as email, social media, and SMS to engage customers and drive sales. SEO Specialists are another crucial role in the digital marketing landscape, representing 25% of the job market. They optimize websites and content to improve search engine rankings, increase organic traffic, and support overall marketing efforts. Content Marketing Specialists make up 15% of the market, creating and managing content marketing strategies to attract and retain customers. These professionals are responsible for developing high-quality content that resonates with target audiences and supports brand messaging. Social Media Managers play an essential role in managing a company's online presence, representing 10% of the market. They create and implement social media strategies, engage with customers, and measure the success of social media campaigns. Finally, Data Analysts are increasingly important for businesses looking to make data-driven decisions, accounting for 5% of the market. They analyze and interpret data to help organizations understand their customers, improve their marketing efforts, and identify new opportunities. With the Global Certificate in SMS: Future of Black Friday Marketing, professionals can gain the skills and knowledge needed to excel in these in-demand roles and take their digital marketing careers to the next level.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN SMS: FUTURE OF BLACK FRIDAY MARKETING

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London School of International Business (LSIB)

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05 May 2025

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