Global Certificate in SMS: Future of Black Friday Marketing

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The Global Certificate in SMS: Future of Black Friday Marketing is a crucial course for modern marketers. With the increasing importance of mobile marketing, this program focuses on SMS strategies, particularly for Black Friday – the biggest shopping day of the year.

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About this course

This certificate course is in high industry demand as businesses seek innovative ways to reach customers on their mobile devices. Learners will gain essential skills in SMS marketing, customer engagement, and campaign management, making them highly attractive to employers. By the end of the course, learners will be able to create effective SMS marketing campaigns, understand customer behavior, and analyze campaign performance. This will equip them with the necessary skills for career advancement in a rapidly evolving digital marketing landscape.

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Course Details

Unit 1: Introduction to SMS Marketing & Black Friday
Unit 2: The Role of SMS in Future Black Friday Marketing
Unit 3: Crafting Effective SMS Campaigns for Black Friday
Unit 4: Personalization Techniques in SMS Black Friday Marketing
Unit 5: SMS Marketing Compliance & Best Practices
Unit 6: Integrating SMS with Multi-Channel Marketing Strategies
Unit 7: Analyzing SMS Campaign Performance & ROI
Unit 8: Customer Segmentation & Targeting in SMS Marketing
Unit 9: Leveraging Artificial Intelligence in SMS Black Friday Campaigns
Unit 10: Case Studies on Successful SMS Black Friday Campaigns

Career Path

The Global Certificate in SMS: Future of Black Friday Marketing program prepares professionals for various roles in digital marketing, with a focus on SMS marketing, search engine optimization (SEO), content marketing, social media management, and data analysis. These roles are in high demand in the UK, as companies continue to invest in digital channels to reach customers and improve their marketing strategies. According to recent job market trends, Digital Marketing Specialists are the most sought-after professionals, making up 45% of the market. These specialists create and manage digital marketing campaigns, using various channels such as email, social media, and SMS to engage customers and drive sales. SEO Specialists are another crucial role in the digital marketing landscape, representing 25% of the job market. They optimize websites and content to improve search engine rankings, increase organic traffic, and support overall marketing efforts. Content Marketing Specialists make up 15% of the market, creating and managing content marketing strategies to attract and retain customers. These professionals are responsible for developing high-quality content that resonates with target audiences and supports brand messaging. Social Media Managers play an essential role in managing a company's online presence, representing 10% of the market. They create and implement social media strategies, engage with customers, and measure the success of social media campaigns. Finally, Data Analysts are increasingly important for businesses looking to make data-driven decisions, accounting for 5% of the market. They analyze and interpret data to help organizations understand their customers, improve their marketing efforts, and identify new opportunities. With the Global Certificate in SMS: Future of Black Friday Marketing, professionals can gain the skills and knowledge needed to excel in these in-demand roles and take their digital marketing careers to the next level.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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GLOBAL CERTIFICATE IN SMS: FUTURE OF BLACK FRIDAY MARKETING
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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