Professional Certificate Copywriting & Content Strategy

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The Professional Certificate Course in Copywriting & Content Strategy is a comprehensive program designed to equip learners with essential skills for career advancement in content creation and marketing. This course is crucial in an era where businesses compete for online visibility, and compelling content has become a critical tool for engagement and conversion.

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AboutThisCourse

The curriculum covers a wide range of topics including storytelling techniques, SEO copywriting, content planning, and strategy development. By the end of the course, learners will have mastered the art of creating engaging, optimized, and strategic content that drives traffic, generates leads, and fosters brand loyalty. With the ever-growing demand for digital content, this course offers learners a valuable opportunity to stand out in the job market. It provides not only theoretical knowledge but also practical skills that can be immediately applied in the real world. Whether you're a seasoned marketer looking to enhance your skillset or a beginner seeking to break into the field, this course is a solid foundation for a successful career in copywriting and content strategy.

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CourseDetails

• Unit 1: Introduction to Copywriting & Content Strategy
• Unit 2: Understanding Your Audience & Target Market
• Unit 3: Crafting Compelling Copy: Headlines, Subheadings & Body Text
• Unit 4: Calls-to-Action (CTAs): Increasing Conversion Rates
• Unit 5: Content Planning & Strategy: Long-Term Success
• Unit 6: SEO for Copywriting: Boosting Organic Visibility
• Unit 7: Storytelling in Copywriting & Content Marketing
• Unit 8: Content Formats: Blogs, Emails, Social Media, & More
• Unit 9: Metrics & Analytics: Measuring Content Performance
• Unit 10: Ethics & Legal Considerations in Copywriting & Content Strategy

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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PROFESSIONAL CERTIFICATE COPYWRITING & CONTENT STRATEGY
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London School of International Business (LSIB)
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05 May 2025
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