Professional Certificate Copywriting & Content Strategy
-- ViewingNowThe Professional Certificate Course in Copywriting & Content Strategy is a comprehensive program designed to equip learners with essential skills for career advancement in content creation and marketing. This course is crucial in an era where businesses compete for online visibility, and compelling content has become a critical tool for engagement and conversion.
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โข Unit 1: Introduction to Copywriting & Content Strategy
โข Unit 2: Understanding Your Audience & Target Market
โข Unit 3: Crafting Compelling Copy: Headlines, Subheadings & Body Text
โข Unit 4: Calls-to-Action (CTAs): Increasing Conversion Rates
โข Unit 5: Content Planning & Strategy: Long-Term Success
โข Unit 6: SEO for Copywriting: Boosting Organic Visibility
โข Unit 7: Storytelling in Copywriting & Content Marketing
โข Unit 8: Content Formats: Blogs, Emails, Social Media, & More
โข Unit 9: Metrics & Analytics: Measuring Content Performance
โข Unit 10: Ethics & Legal Considerations in Copywriting & Content Strategy
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