Advanced Certificate in Black Friday SMS Campaign Management

Name: Advanced Certificate in Black Friday SMS Campaign Management
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The Advanced Certificate in Black Friday SMS Campaign Management is a comprehensive course designed to equip learners with the essential skills necessary to excel in planning and executing effective SMS campaigns during the highly competitive Black Friday sales period. This course is of paramount importance for professionals working in e-commerce, digital marketing, and retail industries, where Black Friday sales have become a critical revenue generator.

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AboutThisCourse

By taking this course, learners will gain a deep understanding of SMS marketing strategies, campaign management, customer segmentation, and analytics. They will also learn how to optimize their messaging to maximize engagement, conversions, and sales during this critical sales period. Upon completion of this course, learners will be equipped with the skills and knowledge necessary to advance their careers in digital marketing, e-commerce, and retail industries. They will have the ability to develop and execute effective SMS campaigns that drive sales, increase customer engagement, and provide a strong return on investment.

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CourseDetails

• SMS Campaign Strategy: Understanding the target audience, setting campaign goals, and creating a messaging strategy for Black Friday

• SMS Marketing Best Practices: Adhering to industry standards, following regulations, and ensuring subscriber opt-in and opt-out procedures

• SMS Campaign Design: Designing eye-catching and engaging SMS messages, incorporating multimedia, and using persuasive language

• SMS Campaign Timing: Scheduling messages for optimal engagement, understanding time zones, and coordinating with other marketing channels

• SMS Campaign Personalization: Utilizing customer data, segmentation, and dynamic content to create personalized and relevant messages

• SMS Campaign Automation: Implementing automated workflows, drip campaigns, and triggered messages for Black Friday

• SMS Campaign Metrics: Measuring and analyzing campaign success, tracking key metrics, and adjusting strategy based on results

• SMS Campaign Testing: A/B testing message content, timing, and delivery frequency to optimize Black Friday campaigns

• SMS Campaign Integration: Integrating SMS with other marketing channels, including email, social media, and search engine marketing

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BasicUnderstandingSubject
ProficiencyEnglish
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BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN BLACK FRIDAY SMS CAMPAIGN MANAGEMENT

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London School of International Business (LSIB)

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05 May 2025

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