Advanced Certificate in Black Friday SMS Campaign Management

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The Advanced Certificate in Black Friday SMS Campaign Management is a comprehensive course designed to equip learners with the essential skills necessary to excel in planning and executing effective SMS campaigns during the highly competitive Black Friday sales period. This course is of paramount importance for professionals working in e-commerce, digital marketing, and retail industries, where Black Friday sales have become a critical revenue generator.

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About this course

By taking this course, learners will gain a deep understanding of SMS marketing strategies, campaign management, customer segmentation, and analytics. They will also learn how to optimize their messaging to maximize engagement, conversions, and sales during this critical sales period. Upon completion of this course, learners will be equipped with the skills and knowledge necessary to advance their careers in digital marketing, e-commerce, and retail industries. They will have the ability to develop and execute effective SMS campaigns that drive sales, increase customer engagement, and provide a strong return on investment.

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Course Details

SMS Campaign Strategy: Understanding the target audience, setting campaign goals, and creating a messaging strategy for Black Friday

SMS Marketing Best Practices: Adhering to industry standards, following regulations, and ensuring subscriber opt-in and opt-out procedures

SMS Campaign Design: Designing eye-catching and engaging SMS messages, incorporating multimedia, and using persuasive language

SMS Campaign Timing: Scheduling messages for optimal engagement, understanding time zones, and coordinating with other marketing channels

SMS Campaign Personalization: Utilizing customer data, segmentation, and dynamic content to create personalized and relevant messages

SMS Campaign Automation: Implementing automated workflows, drip campaigns, and triggered messages for Black Friday

SMS Campaign Metrics: Measuring and analyzing campaign success, tracking key metrics, and adjusting strategy based on results

SMS Campaign Testing: A/B testing message content, timing, and delivery frequency to optimize Black Friday campaigns

SMS Campaign Integration: Integrating SMS with other marketing channels, including email, social media, and search engine marketing

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
ADVANCED CERTIFICATE IN BLACK FRIDAY SMS CAMPAIGN MANAGEMENT
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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