Executive Development Programme in Building a Customer-Centric Restaurant Brand

Name: Executive Development Programme in Building a Customer-Centric Restaurant Brand
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The Executive Development Programme in Building a Customer-Centric Restaurant Brand is a certificate course designed to empower restaurant professionals with essential skills for career advancement. This program emphasizes the importance of a customer-centric approach in the highly competitive restaurant industry, where customer experience significantly impacts business success.

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AboutThisCourse

In this course, learners will explore strategies to create strong branding, build customer loyalty, and enhance customer engagement. The curriculum covers critical topics such as market research, brand management, customer relationship management, and digital marketing. By the end of the program, learners will be equipped with the tools and techniques necessary to develop and implement effective customer-centric strategies in their restaurant businesses. With the increasing demand for customer-focused experiences in the restaurant industry, this course is essential for professionals seeking to stay ahead of the competition and advance their careers. By completing this program, learners will demonstrate their commitment to excellence, innovation, and customer satisfaction, making them valuable assets in the restaurant business.

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CourseDetails

• Customer Experience Management: Understanding the customer journey, touchpoints, and pain points to create exceptional dining experiences.
• Brand Identity and Positioning: Defining a unique restaurant brand that resonates with target customers and stands out in a crowded market.
• Menu Engineering and Design: Crafting menus that are visually appealing, easy to navigate, and strategically designed to increase sales and customer satisfaction.
• Employee Engagement and Training: Inspiring and empowering employees to deliver exceptional service and embody the restaurant's brand values.
• Digital Marketing Strategies: Leveraging social media, email marketing, and online reviews to build brand awareness and attract new customers.
• Customer Analytics and Insights: Using data and analytics to understand customer preferences, behaviors, and trends, and making data-driven decisions to improve customer satisfaction and loyalty.
• Sustainability and Social Responsibility: Incorporating sustainable practices and social responsibility initiatives into the restaurant's operations and brand identity.
• Crisis Management and Reputation Management: Developing a crisis communication plan and strategies to manage negative reviews and feedback to protect the restaurant's reputation.

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BasicUnderstandingSubject
ProficiencyEnglish
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BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN BUILDING A CUSTOMER-CENTRIC RESTAURANT BRAND

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London School of International Business (LSIB)

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05 May 2025

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