Masterclass Certificate in Market Research & Business Strategy

Name: Masterclass Certificate in Market Research & Business Strategy
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The Masterclass Certificate in Market Research & Business Strategy is a comprehensive course designed to equip learners with essential skills for career advancement. This program delves into the importance of market research in formulating effective business strategies, thereby creating a strong foundation for making informed business decisions.

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AboutThisCourse

In today's data-driven world, the demand for professionals skilled in market research and business strategy has never been higher. By completing this course, learners will be able to demonstrate their expertise in these areas, making them highly attractive to potential employers. Throughout the course, learners will gain hands-on experience in conducting market research, analyzing data, and developing business strategies that drive growth and profitability. They will also learn how to communicate their findings and recommendations effectively to stakeholders, ensuring that their insights are taken into account in the decision-making process. In summary, the Masterclass Certificate in Market Research & Business Strategy is an essential course for anyone looking to advance their career in business. By completing this program, learners will be well-equipped to succeed in a variety of roles, including market research analyst, business strategist, and data analyst, among others.

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CourseDetails

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Unit 1: Introduction to Market Research & Business Strategy
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Unit 2: Conducting Effective Market Research
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Unit 3: Segmentation, Targeting, and Positioning (STP) Framework
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Unit 4: Competitive Analysis and Market Positioning
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Unit 5: Business Model Canvas and Value Proposition Design
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Unit 6: Market Trends and Forecasting
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Unit 7: Customer Insights and Behavior Analysis
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Unit 8: Marketing Mix (4Ps) and Integrated Marketing Communications
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Unit 9: Metrics and Analytics for Market Research and Business Strategy
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Unit 10: Developing and Implementing a Successful Business Strategy

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN MARKET RESEARCH & BUSINESS STRATEGY

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London School of International Business (LSIB)

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05 May 2025

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