Executive Development Programme in Strategic Edge Management in MR

Name: Executive Development Programme in Strategic Edge Management in MR
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The Executive Development Programme in Strategic Edge Management is a comprehensive certificate course designed to provide learners with essential skills for career advancement in the dynamic field of Marketing Research (MR). This programme emphasizes the importance of strategic decision-making and forward-thinking in MR, empowering learners to drive growth and innovation for their organizations.

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AboutThisCourse

In an era where data-driven insights are paramount, this course meets the increasing industry demand for professionals who can leverage MR to gain a competitive edge. Learners will master cutting-edge methodologies, tools, and techniques, enabling them to turn raw data into actionable strategies and informed business decisions. Moreover, they will gain a solid understanding of the latest trends and challenges in MR, ensuring they remain at the forefront of industry developments. Upon completion, learners will be equipped with the skills and knowledge necessary to succeed in senior MR roles, providing them with a distinct advantage in a competitive job market. By cultivating a strategic mindset and honing their MR expertise, they will be well-positioned to make meaningful contributions to their organizations and drive long-term success.

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CourseDetails

• Strategic Management: Understanding the strategic environment, analyzing competition, and developing a sustainable competitive advantage.
• Innovation and Technology Management: Identifying technology trends, managing innovation, and leveraging technology for strategic advantage.
• Marketing Strategy: Developing marketing strategies that align with business objectives, segmentation, targeting, and positioning.
• Financial Management: Understanding financial statements, budgeting, cost management, and financial analysis for strategic decision making.
• Leadership and Change Management: Developing leadership skills, leading organizational change, and managing cultural diversity.
• Operations and Supply Chain Management: Improving operational efficiency, managing supply chain risks, and optimizing supply chain performance.
• Business Ethics and Corporate Social Responsibility: Understanding ethical issues in business, stakeholder management, and corporate social responsibility.
• Global Business Strategy: Developing strategies for international markets, managing global teams, and understanding cultural differences.
• Data Analytics and Decision Making: Using data analytics for strategic decision making, managing data risks, and developing data-driven business models.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN STRATEGIC EDGE MANAGEMENT IN MR

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London School of International Business (LSIB)

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05 May 2025

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