Professional Certificate in Mobile App KPI Analysis

Name: Professional Certificate in Mobile App KPI Analysis
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The Professional Certificate in Mobile App KPI Analysis is a crucial course for professionals seeking to excel in the mobile app industry. This program focuses on key performance indicators (KPIs) that matter most to mobile apps, providing learners with a deep understanding of user engagement, retention, and monetization metrics.

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AboutThisCourse

In today's digital age, mobile apps have become an integral part of businesses across various industries. As a result, there's an increasing demand for experts who can analyze mobile app KPIs and provide actionable insights to drive growth and success. Through this certificate course, learners will gain essential skills in mobile app analytics, data interpretation, and strategic decision-making. They will learn how to use tools like Firebase, Google Analytics, and Amplitude to track and analyze KPIs. By the end of the course, learners will be able to make data-driven decisions and contribute significantly to their organization's mobile app strategy. Invest in this course to enhance your career prospects and stay ahead in the competitive mobile app industry.

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CourseDetails

• Mobile App KPIs Overview: Understanding Key Performance Indicators (KPIs) in mobile app analysis, selecting relevant KPIs, and setting up a KPI framework. • User Engagement KPIs: Analyzing user behavior through KPIs like daily active users (DAU), session length, and in-app actions. • Acquisition & Retention KPIs: Monitoring user acquisition and retention through KPIs such as user acquisition cost (UAC), churn rate, and retention rate. • Monetization KPIs: Evaluating revenue and monetization strategies via KPIs like average revenue per user (ARPU), lifetime value (LTV), and conversion rate. • App Performance KPIs: Assessing app performance through KPIs like load times, crash rates, and API response times. • Segmentation & Cohort Analysis: Applying segmentation and cohort analysis techniques to better understand user behavior and improve KPI performance. • A/B Testing & Optimization: Implementing A/B testing and optimization strategies to enhance KPI results and app performance. • Visualizing & Reporting KPIs: Presenting KPI data through visualization tools and reporting methods for effective communication and decision-making.

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BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN MOBILE APP KPI ANALYSIS

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London School of International Business (LSIB)

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05 May 2025

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