Global Certificate in Customer Advocacy Frontiers
-- ViewingNowThe Global Certificate in Customer Advocacy Frontiers is a comprehensive course designed to empower professionals with the skills needed to thrive in the rapidly evolving customer experience landscape. This course emphasizes the importance of customer advocacy in driving business growth and fostering customer loyalty.
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GBP £ 140
GBP £ 202
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Understanding Customer Advocacy: This unit will cover the basics of customer advocacy, including its definition, benefits, and how it differs from customer service.
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Customer Experience Management: This unit will focus on creating and managing exceptional customer experiences that foster loyalty and advocacy.
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Customer Journey Mapping: In this unit, learners will discover how to map the customer journey, identify pain points, and optimize the overall customer experience.
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Voice of the Customer (VoC) Programs: This unit will cover the importance of listening to the voice of the customer, collecting feedback, and implementing changes based on that feedback.
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Customer Advocacy Metrics and Analytics: This unit will delve into the key performance indicators (KPIs) for measuring customer advocacy success, including Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES).
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Building Customer Advocacy Programs: This unit will provide learners with the tools and techniques needed to build effective customer advocacy programs, including customer loyalty programs, referral programs, and advocacy communities.
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Engaging Customers Across Channels: This unit will cover best practices for engaging customers across multiple channels, including social media, email, and chat.
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Creating Customer Advocacy Content: This unit will focus on creating compelling content that resonates with customers and inspires them to advocate for your brand.
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Turning Customers into Advocates: This unit will provide learners with strategies for turning satisfied customers into brand advocates, including storytelling, recognition, and rewards.
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