Certificate in Ad Image Editing: Foundations & Principles
-- ViewingNowThe Certificate in Ad Image Editing: Foundations & Principles is a comprehensive course designed to equip learners with essential skills in advertising image editing. This program highlights the importance of visual communication in the dynamic world of marketing and branding.
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โข Introduction to Ad Image Editing: Understanding the basics of image editing, image file formats, color modes, resolution, and bit depth.
โข Image Editing Tools: Exploring popular image editing software, including Adobe Photoshop, GIMP, and Canva, and learning about essential tools for ad image editing.
โข Color Theory: Learning about color theory, color harmonies, contrast, and saturation, and how to apply them to ad image editing.
โข Image Composition: Understanding the principles of image composition, including the rule of thirds, leading lines, and framing, and how to apply them to ad images.
โข Typography: Learning about typography, including font selection, kerning, leading, and tracking, and how to incorporate text into ad images.
โข Image Retouching: Understanding the basics of image retouching, including removing blemishes, adjusting lighting, and improving skin tone.
โข Working with Layers: Learning how to use layers in image editing software to create complex ad images with multiple elements.
โข Creating Visual Hierarchy: Understanding the importance of visual hierarchy in ad images and how to create it through size, color, and contrast.
โข Designing for Brand Consistency: Learning how to design ad images that align with a brand's visual identity, including color palette, typography, and imagery.
โข Exporting Images for Digital Advertising: Understanding the technical requirements for exporting ad images for various digital channels, including social media, email, and web advertising.
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