Executive Development Programme in Market Research for Social Good
-- ViewingNowThe Executive Development Programme in Market Research for Social Good is a certificate course designed to empower professionals with the skills to drive positive change. This programme highlights the importance of market research in understanding societal needs and creating data-driven solutions for social good.
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โข Market Research Fundamentals: Understanding the basics of market research, including its importance, methods, and applications.
โข Social Good and Market Research: Exploring the intersection of market research and social good, examining how research can drive positive change.
โข Data Collection Techniques: Learning various data collection methods, such as surveys, interviews, and focus groups, and their applications in social good initiatives.
โข Data Analysis for Social Impact: Analyzing data to identify trends, patterns, and insights that can inform social good strategies and initiatives.
โข Stakeholder Management: Developing skills to engage and manage stakeholders, ensuring their perspectives and needs are considered in research initiatives.
โข Ethical Considerations: Examining ethical challenges in market research for social good and developing strategies to address them.
โข Designing Effective Research Studies: Learning best practices for designing research studies that yield valid and reliable results.
โข Communicating Research Findings: Developing skills to effectively communicate research findings to various audiences, including decision-makers, stakeholders, and the public.
โข Technology and Innovation: Exploring the role of technology and innovation in market research for social good, including the use of AI, machine learning, and data visualization tools.
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