Global Certificate in Future of Ad Tech

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The Global Certificate in Future of Ad Tech is a comprehensive course designed to empower learners with the essential skills needed to thrive in the rapidly evolving advertising technology landscape. This course is critical for professionals seeking to stay ahead in the industry, as Ad Tech continues to redefine marketing strategies and tactics.

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ร€ propos de ce cours

With a focus on the future of Ad Tech, this course covers key topics such as programmatic advertising, data-driven marketing, and cross-channel attribution. By completing this course, learners will gain a deep understanding of the latest Ad Tech trends, tools, and technologies, making them valuable assets in any marketing or advertising team. The Global Certificate in Future of Ad Tech is more than just a course โ€“ it's a pathway to career advancement. By equipping learners with the skills and knowledge needed to succeed in this dynamic field, this course helps professionals take their careers to the next level and stay competitive in an ever-changing industry.

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Dรฉtails du cours

โ€ข Future of Ad Tech Trends: Emerging trends in advertising technology, including programmatic advertising, AI-powered advertising, and immersive advertising.
โ€ข Data Privacy and Ethics: Understanding data privacy regulations, ethical considerations, and consumer data protection in ad tech.
โ€ข Programmatic Advertising: Automated ad buying and selling, real-time bidding, and programmatic direct.
โ€ข AI and Machine Learning: Utilizing AI and machine learning to optimize ad campaigns, personalize ads, and improve ad performance.
โ€ข Cross-platform Advertising: Strategies for delivering seamless ad experiences across multiple devices and platforms.
โ€ข Ad Attribution and Measurement: Techniques for measuring ad effectiveness, attribution models, and multi-touch attribution.
โ€ข Ad Fraud and Security: Identifying and preventing ad fraud, ensuring ad viewability, and maintaining ad security.
โ€ข Emerging Ad Formats: Exploring immersive ad formats such as virtual reality (VR), augmented reality (AR), and 360-degree video.
โ€ข Ad Tech Regulations: Overview of global ad tech regulations, self-regulation, and industry best practices.

Parcours professionnel

In the ever-evolving landscape of Ad Tech, specific roles are in high demand, shaping the future of the industry. This 3D Pie Chart illustrates the job market trends in Ad Tech for the UK, focusing on prominent roles such as AI Specialist, Data Scientist, Marketing Analyst, UX Designer, Software Engineer, and Project Manager. The data reflects the percentage of these roles in the UK's Ad Tech job market, providing insights into industry relevance and opportunities. The transparent background and 3D effect emphasize the engaging visual representation, making it easy to comprehend and responsive to various screen sizes. As AI and data-driven strategies take center stage, AI Specialists and Data Scientists hold prominent positions in the industry, accounting for 20% and 25% of the market, respectively. Marketing Analysts, UX Designers, Software Engineers, and Project Managers represent the remaining 50% of the Ad Tech job market in the UK, each playing critical roles in shaping the future of advertising technology. In summary, this 3D Pie Chart offers a comprehensive overview of today's Ad Tech job market trends in the UK, providing valuable insights for professionals and enthusiasts looking to excel in this industry.

Exigences d'admission

  • Comprรฉhension de base de la matiรจre
  • Maรฎtrise de la langue anglaise
  • Accรจs ร  l'ordinateur et ร  Internet
  • Compรฉtences informatiques de base
  • Dรฉvouement pour terminer le cours

Aucune qualification formelle prรฉalable requise. Cours conรงu pour l'accessibilitรฉ.

Statut du cours

Ce cours fournit des connaissances et des compรฉtences pratiques pour le dรฉveloppement professionnel. Il est :

  • Non accrรฉditรฉ par un organisme reconnu
  • Non rรฉglementรฉ par une institution autorisรฉe
  • Complรฉmentaire aux qualifications formelles

Vous recevrez un certificat de rรฉussite en terminant avec succรจs le cours.

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GLOBAL CERTIFICATE IN FUTURE OF AD TECH
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London School of International Business (LSIB)
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05 May 2025
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