Executive Development Programme in Event Tech Product Vision
-- viewing nowThe Executive Development Programme in Event Tech Product Vision is a certificate course designed to empower professionals with the latest industry insights and technological advancements in event technology. This program highlights the importance of innovative product vision in the increasingly competitive event tech market, thereby addressing the growing industry demand for experts who can drive product strategy and development.
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Course Details
• Product Vision and Strategy: Understanding the role of product vision in event technology and how to create a compelling product strategy. Includes topics such as market research, customer needs analysis, and competitive analysis.
• Event Tech Trends: Keeping up-to-date with the latest trends and developments in event technology, including virtual and hybrid events, event apps, and data analytics.
• Product Development Process: Learning about the various stages of the product development process, from ideation and prototyping to testing and launch.
• Product Management Tools: Exploring various product management tools and techniques for effectively managing the product development process, including roadmapping, backlog management, and prioritization.
• User Experience Design: Understanding the principles of user experience (UX) design and how to apply them to event technology products. Includes topics such as user research, usability testing, and interface design.
• Sales and Marketing Strategy: Developing a sales and marketing strategy for event technology products. Includes topics such as positioning, messaging, lead generation, and sales enablement.
• Go-to-Market Planning: Planning for a successful product launch, including defining target customers, creating a go-to-market plan, and measuring success.
• Product Lifecycle Management: Understanding the different stages of the product lifecycle and how to manage products effectively throughout their lifecycle.
• Data-Driven Decision Making: Using data to inform product decisions and measure product success. Includes topics such as data collection, analysis, and visualization.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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