Professional Certificate in Google Analytics: Email Essentials
-- viewing nowThe Professional Certificate in Google Analytics: Email Essentials is a comprehensive course that equips learners with the essential skills needed to advance their careers in digital marketing and data analysis. This program focuses on the importance of email marketing and analytics, providing students with a deep understanding of how to use Google Analytics to measure and optimize email campaigns.
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Course Details
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Unit 1: Introduction to Google Analytics
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Unit 2: Setting up Google Analytics for Email
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Unit 3: Tracking Email Campaigns in Google Analytics
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Unit 4: Understanding Key Email Metrics in Google Analytics
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Unit 5: Creating and Interpreting Custom Reports for Email in Google Analytics
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Unit 6: Using Google Analytics to Improve Email Targeting and Segmentation
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Unit 7: A/B Testing and Optimization in Email with Google Analytics
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Unit 8: Integrating Google Analytics with Email Service Providers
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Unit 9: Best Practices for Email Analytics in Google Analytics
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Unit 10: Case Studies of Successful Email Analytics with Google Analytics
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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