Executive Development Programme Leading with Strategic CRM
-- viewing nowThe Executive Development Programme in Leading with Strategic CRM is a certificate course designed to empower professionals with the necessary skills to drive customer-centric business strategies. This program emphasizes the importance of Customer Relationship Management (CRM) in today's data-driven and customer-focused marketplace.
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Course Details
• Strategic Customer Relationship Management (CRM) Overview
• Understanding Customer Behavior and Segmentation
• Importance of Data Analytics in CRM
• Customer Lifetime Value (CLV) and its Impact on Business Strategy
• Designing and Implementing a Customer-Centric Strategy
• CRM Technology and its Role in Business Operations
• Building and Managing Customer Relationships
• Measuring CRM Success through Key Performance Indicators (KPIs)
• Ethical Considerations in CRM
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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