Global Certificate in Retargeting and Customer Retention
-- ViewingNowThe Global Certificate in Retargeting and Customer Retention is a comprehensive course designed to enhance your understanding of customer retention strategies and retargeting techniques. This certification is crucial in today's competitive business landscape where customer acquisition costs are rising, and maintaining customer loyalty is more important than ever.
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โข Retargeting Fundamentals: Understanding Retargeting, Retargeting vs. Remarketing, Importance of Retargeting, Retargeting Metrics
โข Customer Retention Basics: Definition of Customer Retention, Retention vs. Acquisition, Retention Metrics, Importance of Customer Retention
โข Retargeting Strategies: Audience Segmentation, Ad Placement, Ad Formats, Retargeting Frequency, Creative Testing
โข Customer Retention Techniques: Customer Engagement, Personalization, Loyalty Programs, Customer Feedback, Win-back Campaigns
โข Retargeting Platforms: Google Ads, Facebook Ads, LinkedIn Ads, Retargeting Services, Platform Comparison
โข Customer Retention Tools: CRM Software, Email Marketing, Social Media, Mobile Apps, Customer Service Tools
โข Retargeting Data Analysis: Attribution Modeling, Conversion Tracking, A/B Testing, Data Visualization, Data-driven Decision Making
โข Customer Retention Analytics: Customer Lifetime Value, Churn Rate, Net Promoter Score, Retention Analysis, Predictive Analytics
โข Retargeting and Customer Retention Ethics: Privacy Concerns, Data Security, Legal Compliance, Ethical Guidelines
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