Executive Development Programme in Packaging Design & Branding

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The Executive Development Programme in Packaging Design & Branding is a certificate course that holds immense importance in today's competitive market. With the rapid growth of the packaging industry, there is an increasing demand for professionals who can create innovative packaging designs while keeping branding strategies in mind.

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This course equips learners with essential skills to excel in this field, including understanding consumer behavior, design thinking, material selection, and sustainability. It provides a comprehensive understanding of packaging technology, production processes, and market trends. Moreover, it focuses on building skills in branding and visual communication to create packaging designs that effectively convey brand messages. By completing this programme, learners will be able to drive innovation in packaging design, contribute to brand development, and lead teams in creating compelling packaging solutions. This will significantly enhance their career advancement opportunities in various industries such as FMCG, retail, e-commerce, and more.

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โ€ข Executive Packaging Design and Branding
โ€ข Understanding Market Trends in Packaging Design
โ€ข Principles of Effective Package Design
โ€ข Color Theory and Material Selection in Packaging
โ€ข Branding Strategies for Packaging Design
โ€ข Innovative Packaging Technologies and Sustainability
โ€ข Designing for User Experience in Package Design
โ€ข Packaging Design Regulations and Compliance
โ€ข Developing a Packaging Design Brief and Project Management
โ€ข Case Studies in Successful Packaging Design and Branding

่Œไธš้“่ทฏ

The **Executive Development Programme in Packaging Design & Branding** is a comprehensive course aimed at providing professionals with the tools and knowledge necessary to thrive in the ever-evolving packaging design and branding job market. The following roles are integral to this field and are represented in the 3D pie chart below: 1. **Packaging Designer**: With a 45% share, packaging designers are responsible for creating visually appealing and functional packages that meet clients' needs while adhering to industry standards. 2. **Brand Manager**: Holding a 30% share, brand managers oversee brand development and implementation, ensuring consistency across all platforms and mediums. 3. **Graphic Designer**: Represented by 15%, graphic designers craft visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. 4. **Marketing Specialist**: With a 10% share, marketing specialists play a vital role in researching, planning, and executing marketing strategies to promote a product or service. The chart is responsive and adapts to various screen sizes, providing a clear representation of the industry's demand for these roles in the UK.

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EXECUTIVE DEVELOPMENT PROGRAMME IN PACKAGING DESIGN & BRANDING
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
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05 May 2025
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