Certificate in Facebook Ads: Data-Driven Decisions

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The Certificate in Facebook Ads: Data-Driven Decisions is a comprehensive course that empowers learners with the skills to create and optimize effective Facebook ad campaigns. In an era where businesses prioritize data-driven decision making, this course is essential for professionals seeking to advance their careers in digital marketing.

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This course covers topics such as Facebook Ads Manager, Custom Audiences, and Pixel Implementation, and equips learners with the knowledge to interpret campaign performance metrics and make informed decisions. With the increasing demand for digital marketing professionals who can leverage data to drive results, this course is an excellent opportunity for learners to stay ahead of the curve. By completing this course, learners will be able to demonstrate their expertise in Facebook Ads and make informed, data-driven decisions that drive business growth. This course is not only important for career advancement but also for staying competitive in today's fast-paced digital marketing landscape.

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โ€ข Unit 1: Introduction to Facebook Ads Manager
โ€ข Unit 2: Setting up a Facebook Advertising Account
โ€ข Unit 3: Understanding Facebook Ad Campaign Objectives
โ€ข Unit 4: Creating Custom Audiences for Data-Driven Ad Targeting
โ€ข Unit 5: Utilizing Lookalike Audiences to Expand Reach
โ€ข Unit 6: Designing Compelling Visual Ad Creatives
โ€ข Unit 7: Crafting High-Converting Ad Copy for Facebook
โ€ข Unit 8: Optimizing Facebook Ad Delivery and Bidding Strategies
โ€ข Unit 9: Analyzing Facebook Ad Performance Metrics
โ€ข Unit 10: Scaling and Automating Facebook Ad Campaigns

่Œไธš้“่ทฏ

Certificate in Facebook Ads: Data-Driven Decisions - Equip yourself with the essential skills for success in the booming digital marketing industry. With a focus on Facebook Ads, this certification covers data analysis and digital marketing best practices to help you stand out in the UK job market. 1. Facebook Ads (50%): Master Facebook's powerful ad platform and learn to create impactful ad campaigns that drive conversions and revenue. 2. Data Analysis (30%): Develop the analytical skills needed to track campaign performance and make data-driven decisions to optimize ad strategies. 3. Digital Marketing (20%): Gain a comprehensive understanding of digital marketing principles, including SEO, content marketing, email marketing, and social media marketing. With a Certificate in Facebook Ads: Data-Driven Decisions, you'll be prepared to excel in various digital marketing roles, such as Facebook Ads Specialist, Digital Marketing Analyst, or Social Media Manager. In the UK, these positions offer competitive salary ranges and strong job market demand, making this certification a valuable investment in your career.

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CERTIFICATE IN FACEBOOK ADS: DATA-DRIVEN DECISIONS
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London School of International Business (LSIB)
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05 May 2025
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