Global Certificate in Facebook Ads: Platform Updates

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The Global Certificate in Facebook Ads: Platform Updates course offers professionals the latest skills in Facebook advertising. This course is critical for learners seeking to enhance their digital marketing expertise, as businesses increasingly rely on social media to reach customers.

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The curriculum, updated for 2023, covers the most recent platform changes and ad formats, equipping learners to optimize campaigns for maximum impact. By earning this certification, learners demonstrate proficiency in creating and managing Facebook ads, using data-driven strategies and up-to-date best practices. This certification can boost career opportunities, as employers value professionals who stay informed of industry trends and emerging platforms. By completing this course, learners position themselves as knowledgeable and competitive digital marketing professionals, prepared to excel in their careers.

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โ€ข Facebook Ads Manager Basics: Creating ads, setting objectives, target audience, budget, and scheduling. โ€ข Facebook Page Post Engagement Ads: Boosting page posts, increasing engagement, and analyzing results. โ€ข Facebook News Feed Ads: Designing ads that blend with the news feed and targeting options. โ€ข Facebook Right Column Ads: Creating ads for the right-hand column, best practices, and limitations. โ€ข Facebook Video Ads: Uploading, formatting, and optimizing video ads, targeting options. โ€ข Facebook Carousel Ads: Designing carousel ads, showcasing multiple images, and benefits. โ€ข Facebook Lead Ads: Creating lead ads, setting up lead forms, and tracking leads. โ€ข Facebook Dynamic Ads: Dynamic ad creation, targeting, and retargeting, and tracking results. โ€ข Facebook Instant Experience Ads: Designing full-screen mobile-optimized ads and measuring success. โ€ข Facebook Pixel & Tracking: Setting up Facebook pixel, tracking conversions, and optimizing campaigns.

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The Global Certificate in Facebook Ads: Platform Updates features a dynamic 3D pie chart to visually represent relevant statistics for professionals in the UK digital marketing landscape. The chart highlights roles such as Facebook Ads Specialist, Digital Marketing Manager, PPC Specialist, Social Media Manager, and SEO Specialist, showcasing their respective prominence in the industry. The responsive design ensures the chart adapts to all screen sizes, providing a seamless experience for users.

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GLOBAL CERTIFICATE IN FACEBOOK ADS: PLATFORM UPDATES
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London School of International Business (LSIB)
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05 May 2025
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