Professional Certificate in Motion Graphics and Public Relations
-- ViewingNowThe Professional Certificate in Motion Graphics and Public Relations is a comprehensive course that combines the creative power of motion graphics with the strategic communication of public relations. This course is essential for learners looking to advance their careers in marketing, advertising, or communication industries.
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GBP £ 140
GBP £ 202
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โข Fundamentals of Motion Graphics: This unit will cover the basics of motion graphics, including concepts, principles, and techniques. Students will learn about keyframe animation, easing, and motion paths. They will also be introduced to popular motion graphics software like Adobe After Effects.
โข Graphic Design for Motion Graphics: This unit will focus on the principles of graphic design as they apply to motion graphics. Students will learn about typography, color theory, composition, and visual hierarchy. They will create static and animated designs, and learn how to apply them to motion graphics projects.
โข 3D Animation for Motion Graphics: This unit will introduce students to 3D animation and modeling techniques. They will learn how to create 3D objects, add materials and lighting, and animate them in a motion graphics context. Students will use popular 3D software like Cinema 4D or Blender.
โข Visual Storytelling and Concept Development: This unit will teach students how to develop concepts and tell stories through motion graphics. They will learn about visual narrative, pacing, and timing. Students will create storyboards and animatics to plan their motion graphics projects.
โข Public Relations Theory and Practice: This unit will introduce students to the principles of public relations, including media relations, crisis communication, and reputation management. Students will learn about the history and evolution of public relations, and how it applies to modern organizations.
โข Writing for Public Relations: This unit will focus on the principles of effective writing in public relations. Students will learn how to write press releases, social media posts, and other communication materials. They will also learn about tone, style, and voice in public relations writing.
โข Digital Public Relations: This unit will introduce students to the digital landscape of public relations. They will learn about social media, email marketing, and online reputation management. Students will also learn about the tools and platforms used in digital public relations.
โข Public Relations Campaigns: This unit will teach students how to develop and execute public relations campaigns. They will learn about research, planning, implementation
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