Masterclass Certificate in Email for Business Development
-- ViewingNowThe Masterclass Certificate in Email for Business Development is a comprehensive course designed to empower learners with the essential skills to excel in email marketing. This certification course is critical in today's digital age, where email marketing remains a vital strategy for business development and customer engagement.
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GBP £ 140
GBP £ 202
Save 44% with our special offer
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• Email Campaign Strategy: This unit will cover the development of effective email campaigns to drive business growth, including target audience identification, campaign goals, and message creation. •
โข Email Design & Layout: This unit will focus on best practices for email design and layout, including mobile optimization, use of color and images, and clear call-to-actions. •
โข Email List Building: This unit will cover strategies for building a high-quality email list, including lead magnets, landing pages, and opt-in forms. •
โข Email Automation & Workflows: This unit will explore the use of email automation and workflows to streamline email marketing efforts and increase engagement. •
โข Email Analytics & Metrics: This unit will cover the key metrics and analytics used to measure email marketing success, including open rates, click-through rates, and conversion rates. •
โข Email Copywriting & Persuasion: This unit will focus on best practices for email copywriting, including subject line creation, clear and concise language, and persuasive techniques to drive conversions. •
โข Email Deliverability & Spam Filters: This unit will cover strategies to ensure high email deliverability rates and avoid spam filters, including list segmentation, email authentication, and sending frequency. •
โข Email Testing & Optimization: This unit will explore best practices for testing and optimizing email campaigns, including A/B testing, subject line testing, and email client testing. •
โข Email Legal Compliance: This unit will cover legal compliance for email marketing, including GDPR, CAN-SPAM, and CASL regulations.
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