Professional Certificate in UX Research and Testing Methodologies
-- ViewingNowThe Professional Certificate in UX Research and Testing Methodologies is a comprehensive course designed to equip learners with essential skills in user experience (UX) research and testing. This program is critical for career advancement due to the increasing industry demand for UX professionals who can create user-centered products and services.
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โข Introduction to UX Research: Understanding the basics, importance, and principles of UX research.
โข User Interviews: Techniques for conducting effective user interviews, including preparing questions, moderating sessions, and analyzing results.
โข Usability Testing: Methods for conducting usability tests, including setting up test scenarios, recruiting participants, and analyzing data.
โข Heuristic Evaluation: Analyzing interfaces using heuristic principles to identify usability issues and areas for improvement.
โข User Personas: Creating realistic user personas to represent target users, their needs, and goals.
โข User Journey Mapping: Visualizing and understanding user experiences by mapping out their journeys.
โข Card Sorting: Organizing information architecture through card sorting techniques, such as open, closed, and hybrid card sorting.
โข Competitive Analysis: Evaluating competitors' products to identify strengths, weaknesses, and opportunities for differentiation.
โข Accessibility in UX Research: Ensuring inclusivity and accessibility for all users throughout the UX research process.
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