Global Certificate in Event Marketing & Crisis Communication
-- ViewingNowThe Global Certificate in Event Marketing & Crisis Communication is a comprehensive course designed to equip learners with essential skills for career advancement in the event management and public relations industries. This course emphasizes the importance of strategic event planning, marketing, and crisis communication, which are crucial for any organization's reputation management and success.
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โข Unit 1: Introduction to Event Marketing & Crisis Communication
โข Unit 2: Event Planning and Marketing Strategies
โข Unit 3: Digital Marketing for Global Events
โข Unit 4: Branding and Sponsorship in Event Marketing
โข Unit 5: Crisis Communication Planning and Management
โข Unit 6: Reputation Management in Crisis Communication
โข Unit 7: Social Media and Crisis Communication
โข Unit 8: Stakeholder Engagement and Communication in Crisis Situations
โข Unit 9: Evaluating Effectiveness of Event Marketing and Crisis Communication
โข Unit 10: Case Studies and Best Practices in Event Marketing & Crisis Communication
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