Masterclass Certificate Market Research: A Practical Approach

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The Masterclass Certificate in Market Research: A Practical Approach is a comprehensive course that equips learners with essential skills for career advancement in market research. This course emphasizes the importance of market research in making informed business decisions, highlighting its critical role in various industries.

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AboutThisCourse

With the increasing demand for data-driven strategies, market research has become an integral part of any successful business plan. This course provides learners with hands-on experience in conducting market research, analyzing data, and creating actionable insights, ensuring they are well-prepared to meet industry needs. Throughout the course, learners will engage with practical exercises, case studies, and real-world examples to build a strong foundation in market research. By the end of this Masterclass, learners will have the skills and confidence to conduct market research, interpret data, and provide valuable insights to drive business growth, making them an invaluable asset to any organization.

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CourseDetails

• Market Research Fundamentals
• Defining Research Objectives and Questions
• Secondary Research: Utilization and Techniques
• Primary Research: Sampling, Data Collection, and Analysis
• Quantitative and Qualitative Research Methods
• Market Segmentation and Targeting
• Competitive Analysis and Positioning
• Marketing Mix (Product, Price, Place, Promotion)
• Practical Market Research Case Studies
• Emerging Trends in Market Research

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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MASTERCLASS CERTIFICATE MARKET RESEARCH: A PRACTICAL APPROACH
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London School of International Business (LSIB)
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05 May 2025
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