Certificate in Google Ads: Relevance Redefined

Name: Certificate in Google Ads: Relevance Redefined
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The Certificate in Google Ads: Relevance Redefined is a comprehensive course that empowers learners with essential skills for career advancement in digital marketing. This course focuses on Google Ads, a critical platform for businesses seeking to reach their target audience online.

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AboutThisCourse

In today's digital age, the demand for Google Ads professionals is at an all-time high. By earning this certificate, learners demonstrate their expertise and relevance in the ever-evolving digital marketing landscape. The course covers a wide range of topics, including keyword research, ad creation, bid strategies, and performance analysis. Learners will gain hands-on experience in creating and managing effective Google Ads campaigns, making them highly valuable to potential employers. By mastering the latest Google Ads best practices, learners will be able to create highly relevant ads that drive business growth and maximize return on investment. This course is an excellent opportunity for those looking to take their digital marketing skills to the next level and stand out in a competitive job market.

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CourseDetails

• Unit 1: Introduction to Google Ads & Online Advertising
• Unit 2: Google Ads Account Structure & Setting Up Campaigns
• Unit 3: Keyword Research & Selection for Google Ads
• Unit 4: Creating Effective Google Ads Text & Display Ads
• Unit 5: Google Ads Bidding Strategies & Optimization
• Unit 6: Audience Targeting & Remarketing in Google Ads
• Unit 7: Understanding Google Ads Metrics & Performance Analysis
• Unit 8: Google Ads Automation & Scripts
• Unit 9: Mobile Advertising with Google Ads
• Unit 10: Google Ads Best Practices & Future Trends

CareerPath

The **Certificate in Google Ads: Relevance Redefined** is a valuable credential that can open doors to diverse **digital marketing roles**. This section highlights the relevance of this certificate in the UK job market, represented by a 3D pie chart. The chart displays the following roles and their respective percentages in the job market: 1. **PPC Specialist (60%)**: As a professional with a Certificate in Google Ads, you can excel in **Pay-Per-Click (PPC)** advertising. Your expertise in Google Ads can help businesses optimize their ad campaigns, maximize ROI, and reach their target audience effectively. 2. **Digital Marketing Manager (30%)**: This certificate can give you an edge in becoming a successful **digital marketing manager**. Your Google Ads skills can contribute to strategic planning, data analysis, and managing marketing efforts across various digital channels. 3. **SEO Specialist (10%)**: Although not the primary focus of the Google Ads certification, your understanding of Google Ads can complement your role as an **SEO specialist**. You can utilize this knowledge to create well-optimized landing pages, improve ad rankings, and enhance overall search visibility. The 3D pie chart is designed with a transparent background and no added background color, making it visually appealing and suitable for various screen sizes. The chart's width is set to 100%, allowing it to adapt and display accurately on any device.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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CERTIFICATE IN GOOGLE ADS: RELEVANCE REDEFINED

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London School of International Business (LSIB)

AwardedOn

05 May 2025

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