Executive Development Programme in Ad Tech & Business Intelligence

Name: Executive Development Programme in Ad Tech & Business Intelligence
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The Executive Development Programme in Ad Tech & Business Intelligence is a certificate course designed to provide professionals with essential skills in advertising technology and data-driven decision making. In today's digital age, Ad Tech and Business Intelligence have become critical areas of expertise, with businesses increasingly relying on data-driven strategies and automated advertising solutions.

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AboutThisCourse

This course is essential for those seeking to advance their careers in marketing, advertising, and data analytics. It equips learners with the latest tools and techniques in Ad Tech, including programmatic advertising, real-time bidding, and data management platforms. Additionally, the course covers Business Intelligence concepts, such as data visualization, predictive analytics, and machine learning. By completing this course, learners will gain a competitive edge in the job market, with the ability to leverage data and technology to drive business growth and improve marketing ROI. The course is industry-demand driven, with a curriculum designed in consultation with leading Ad Tech and Business Intelligence experts, ensuring that learners acquire the skills and knowledge that employers are looking for.

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CourseDetails

• Executive Overview of Ad Tech
• Programmatic Advertising and Real-Time Bidding
• Data-Driven Marketing and Customer Segmentation
• Ad Tech Analytics and Business Intelligence Tools
• Multi-Channel Attribution and Cross-Device Tracking
• Data Privacy and Compliance in Ad Tech
• Building a Data-Driven Organization: Strategy and Culture
• Advanced Analytics for Ad Tech: Predictive Modeling and Machine Learning
• Ad Tech Leadership and Change Management
• Case Studies and Best Practices in Ad Tech and Business Intelligence

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN AD TECH & BUSINESS INTELLIGENCE

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London School of International Business (LSIB)

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05 May 2025

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