Executive Development Programme in Content Strategy and Customer Engagement

Name: Executive Development Programme in Content Strategy and Customer Engagement
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The Executive Development Programme in Content Strategy and Customer Engagement is a certificate course designed to empower professionals with the skills necessary to excel in today's digital landscape. This program focuses on the critical areas of content strategy and customer engagement, providing learners with a comprehensive understanding of how to create, manage, and deliver high-quality content that drives business results.

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AboutThisCourse

In an era where content marketing has become a crucial aspect of business growth, this course is increasingly important. According to the Content Marketing Institute, 91% of B2B marketers use content marketing to reach customers. By enrolling in this program, learners will gain a competitive edge, developing the essential skills needed to meet industry demand and drive customer engagement. Through hands-on training and expert instruction, this course equips learners with the tools necessary to create compelling content, measure its impact, and optimize it for maximum engagement. Whether seeking to advance in a current role or transition to a new career, this course provides learners with the knowledge and skills necessary to succeed in the ever-evolving world of content strategy and customer engagement.

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CourseDetails

• Content Strategy Development
• Customer Engagement Fundamentals
• Understanding Customer Personas and Journey Mapping
• Content Creation and Curation Techniques
• SEO and Content Visibility Optimization
• Multi-Channel Content Distribution Strategies
• Content Marketing Metrics and Analytics
• Legal and Ethical Considerations in Content Strategy
• Case Studies and Best Practices in Content Strategy and Customer Engagement

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN CONTENT STRATEGY AND CUSTOMER ENGAGEMENT

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London School of International Business (LSIB)

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05 May 2025

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