Advanced Certificate in Facebook Ads for B2B

Name: Advanced Certificate in Facebook Ads for B2B
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The Advanced Certificate in Facebook Ads for B2B is a comprehensive course designed to help learners master Facebook advertising in a Business-to-Business context. This certification is crucial in today's digital age where businesses are increasingly leveraging social media for lead generation and customer acquisition.

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AboutThisCourse

With the rise of remote work and online networking, B2B marketing on Facebook has become a necessity. This course equips learners with the skills to create and manage effective Facebook ad campaigns, target specific audiences, and analyze campaign performance. Upon completion, learners will have a deep understanding of Facebook's advertising platform, enabling them to drive results for B2B organizations. This certificate course is a valuable addition to any marketing professional's skill set, enhancing career prospects and opening up opportunities in a rapidly growing field.

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CourseDetails

• Unit 1: Facebook Ads Manager: An In-depth Look
• Unit 2: Facebook Pixel Setup and Tracking
• Unit 3: Audience Targeting for B2B: Custom Audiences & Lookalike Audiences
• Unit 4: Creating Compelling B2B Facebook Ad Copy
• Unit 5: Designing Visual Assets for Facebook Ads
• Unit 6: B2B Funnel Creation with Facebook Lead Ads
• Unit 7: Measuring Success: Facebook Ad Metrics & Analytics
• Unit 8: A/B Testing and Optimizing B2B Facebook Ad Campaigns
• Unit 9: Utilizing Facebook's Power 5 for B2B Campaigns
• Unit 10: Leveraging Facebook's Campaign Budget Optimization for B2B

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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FullCourseAccess
DigitalCertificate
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ADVANCED CERTIFICATE IN FACEBOOK ADS FOR B2B

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London School of International Business (LSIB)

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05 May 2025

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