Masterclass Certificate in PR Tech & AI

Name: Masterclass Certificate in PR Tech & AI
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The Masterclass Certificate in PR Tech & AI is a comprehensive course designed to equip learners with cutting-edge skills in Public Relations (PR) technology and Artificial Intelligence (AI). This course is crucial for PR professionals seeking to stay ahead in the rapidly evolving industry, where technology and data-driven strategies are becoming increasingly important.

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AboutThisCourse

With a focus on industry demand, this course covers the latest tools, platforms, and techniques used in PR tech and AI. Learners will gain hands-on experience with data analysis, automation, and machine learning, enabling them to make informed decisions, streamline workflows, and enhance PR campaigns. Upon completion, learners will be equipped with essential skills for career advancement, including the ability to leverage PR tech and AI to enhance brand reputation, increase media visibility, and improve stakeholder engagement. By staying at the forefront of PR technology and AI, learners can position themselves as valuable assets in any PR or communications team.

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CourseDetails

• Unit 1: Introduction to PR Tech & AI
• Unit 2: AI in Public Relations: Current Trends
• Unit 3: PR Analytics & Big Data
• Unit 4: Media Monitoring & Measurement Tools
• Unit 5: AI-Powered Content Creation & Curation
• Unit 6: Social Listening & Influencer Marketing Platforms
• Unit 7: PR Crisis Management & AI
• Unit 8: Future of PR Tech & AI Ethics
• Unit 9: Case Studies: PR Tech & AI Success Stories
• Unit 10: Final Project: PR Tech & AI Strategy Development

CareerPath

The UK job market is currently experiencing a surge in demand for professionals with expertise in PR Tech and AI. Let's take a closer look at some of the popular roles, their responsibilities, and the required skills, as visualized in a 3D pie chart. 1. **PR Tech Specialist**: These professionals are responsible for integrating technology into PR campaigns and strategies. They need to be well-versed in data analysis, social media management, and content management systems. 2. **AI PR Analyst**: An AI PR Analyst utilizes artificial intelligence tools and techniques to analyze and interpret data, helping to create data-driven PR strategies and campaigns. 3. **PR Data Scientist**: A PR Data Scientist combines PR, marketing, and data analysis skills to make informed decisions and derive insights from large datasets. They use machine learning algorithms and predictive models to predict trends and patterns. 4. **PR Automation Expert**: These experts focus on automating PR tasks to improve efficiency and productivity. They should be familiar with PR automation tools and software. 5. **PR Tech Consultant**: A PR Tech Consultant provides advice and guidance to businesses looking to enhance their PR strategies using technology. They need to be up-to-date with the latest PR tech trends and AI advancements. The 3D pie chart above highlights the job market trends for professionals with expertise in PR Tech and AI in the UK. The chart is transparent, with no background color, and is fully responsive to adapt to different screen sizes. The data used in the chart represents a snapshot of the UK job market, and the actual numbers may vary depending on various factors.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN PR TECH & AI

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London School of International Business (LSIB)

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05 May 2025

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