Certificate in Pixel: High-Performance Campaigns

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The Certificate in Pixel: High-Performance Campaigns is a comprehensive course designed to empower learners with the essential skills needed to excel in digital marketing. This program focuses on teaching the latest strategies and techniques for creating and managing high-performance campaigns, making it highly relevant in today's fast-paced and ever-evolving industry.

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AboutThisCourse

By enrolling in this course, learners will gain a deep understanding of the concepts, tools, and best practices needed to create successful digital marketing campaigns that drive results. From audience targeting and segmentation to campaign optimization and analysis, this program covers all the critical components of a high-performance campaign. In addition to developing practical skills, this course is also highly valued by employers, making it an excellent choice for professionals looking to advance their careers in digital marketing. With a Certificate in Pixel: High-Performance Campaigns, learners will be well-positioned to take on new challenges and opportunities in this exciting and dynamic field.

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โ€ข Campaign Planning & Strategy: Learn to define clear and actionable objectives, identify target audiences, and create effective messaging for high-performance campaigns.
โ€ข Pixel Implementation: Understand the basics of installing and managing Facebook Pixel, including event setup, tracking, and troubleshooting.
โ€ข Advanced Audience Targeting: Explore advanced audience targeting techniques, including Custom Audiences, Lookalike Audiences, and retargeting, to drive conversions.
โ€ข Dynamic Ads: Master dynamic ads, including product catalogs, to automatically show the right products to the right people.
โ€ข Performance Optimization: Discover how to optimize campaigns for conversions, clicks, and landing page views, and learn how to use automated rules to scale your campaigns.
โ€ข Conversion Tracking & Attribution: Understand the role of conversion tracking and attribution in measuring campaign success, and learn how to use Facebook's Attribution tool.
โ€ข Reporting & Analysis: Learn how to analyze and interpret campaign data to make informed decisions and improve performance.
โ€ข Creative Best Practices: Explore creative best practices, including ad copy, images, and videos, to increase campaign engagement and conversions.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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CERTIFICATE IN PIXEL: HIGH-PERFORMANCE CAMPAIGNS
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London School of International Business (LSIB)
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05 May 2025
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