Professional Certificate in Ad Viewability for Media Buyers

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The Professional Certificate in Ad Viewability for Media Buyers is a comprehensive course designed to empower media buyers with the essential skills to optimize digital ad campaigns. This course highlights the importance of ad viewability in the ever-evolving advertising landscape, addressing industry demand for experts who can maximize ad visibility and ROI.

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AboutThisCourse

By enrolling in this course, learners will gain a deep understanding of viewability metrics, ad fraud, and relevant industry tools. They will develop strategies to improve ad viewability, ensuring that ads are seen by the target audience and making informed decisions based on data-driven insights. As businesses increasingly rely on digital advertising, media buyers with expertise in ad viewability are in high demand. Completing this course will equip learners with the skills necessary to advance their careers, providing a competitive edge in the job market and ensuring success in the digital advertising industry.

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CourseDetails

โ€ข Understanding Ad Viewability
โ€ข Importance of Ad Viewability for Media Buyers
โ€ข Factors Affecting Ad Viewability
โ€ข Measuring Ad Viewability
โ€ข Viewable Impressions and Non-Viewable Impressions
โ€ข Ad Viewability Standards and Guidelines
โ€ข Optimizing Ad Campaigns for Viewability
โ€ข Ad Viewability and Digital Advertising Metrics
โ€ข Improving Ad Viewability Rates
โ€ข Case Studies on Ad Viewability for Media Buyers

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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PROFESSIONAL CERTIFICATE IN AD VIEWABILITY FOR MEDIA BUYERS
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London School of International Business (LSIB)
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05 May 2025
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