Executive Development Programme in Google Ads Expertise

Name: Executive Development Programme in Google Ads Expertise
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The Executive Development Programme in Google Ads Expertise is a comprehensive course designed to bolster your digital marketing skills, with a particular emphasis on Google Ads. This certification course is crucial in today's tech-driven world, where businesses are increasingly leveraging online platforms for marketing.

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AboutThisCourse

The course caters to the burgeoning industry demand for Google Ads professionals, providing you with the essential skills to create and manage effective advertising campaigns. It covers key topics such as search advertising, display advertising, video advertising, shopping advertising, and measurement & optimization. Upon completion, you will be equipped with the skills to drive ROI and business growth through Google Ads. This certification will not only enhance your credibility but also significantly boost your career prospects in the competitive digital marketing landscape.

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CourseDetails

• Google Ads Fundamentals
• Google Ads Campaign Setup
• Display & Video Advertising in Google Ads
• Search Engine Marketing with Google Ads
• Google Ads: Keyword Research & Implementation
• Shopping Ads in Google Ads
• Google Ads: Measurement & Optimization
• Google Ads for Lead Generation
• Google Ads for E-commerce: Advanced Strategies

CareerPath

In the ever-evolving digital marketing landscape, becoming a certified Google Ads Expert is a highly sought-after skill, opening doors to rewarding career opportunities. Here are some of the key roles and their market trends in the UK: 1. **Google Ads Specialist**: These professionals manage and optimize Google Ads campaigns for businesses, ensuring the best possible return on ad spend. The demand for certified Google Ads Specialists is high, with an average salary range of £28,000 - £40,000 per year. 2. **SEM (Search Engine Marketing) Manager**: Overseeing multiple ad campaigns and team members, SEM Managers are essential for large-scale businesses. They command an average salary range of £35,000 - £60,000 per year. 3. **PPC (Pay-Per-Click) Executive**: Focusing on creating, managing, and optimizing paid search campaigns, PPC Executives play a vital role in driving targeted traffic to websites. Their average salary ranges from £22,000 - £35,000 per year. 4. **Google Ads Consultant**: As independent experts, Google Ads Consultants help businesses develop and implement effective ad strategies. They typically earn between £35,000 - £80,000 per year. 5. **Google Ads Freelancer**: Freelancers offer flexible, project-based services to businesses in need of Google Ads expertise. Their earnings vary depending on project complexity and client base. These roles are integral to the UK's growing digital marketing sector, making the Google Ads Expertise Executive Development Programme an invaluable asset for professionals looking to excel in their careers.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN GOOGLE ADS EXPERTISE

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London School of International Business (LSIB)

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05 May 2025

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