Global Certificate in Ad Fraud & Marketing Analytics

Name: Global Certificate in Ad Fraud & Marketing Analytics
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The Global Certificate in Ad Fraud & Marketing Analytics is a crucial course designed to combat the growing issue of ad fraud and enhance marketing analytics skills. With the escalating digital ad spend, ad fraud has become a significant concern, costing the industry billions annually.

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AboutThisCourse

This course equips learners with the knowledge and tools to detect, prevent, and manage ad fraud, ensuring marketing efforts and investments are protected. Moreover, the course covers essential marketing analytics concepts, enabling learners to make data-driven decisions, optimize campaigns, and improve ROI. In an era where businesses rely heavily on digital marketing, professionals with expertise in ad fraud detection and marketing analytics are in high demand. By completing this course, learners will acquire essential skills to advance their careers in marketing, advertising, and data analysis. They will demonstrate proficiency in recognizing and mitigating ad fraud, interpreting marketing data, and applying analytical techniques to improve marketing performance, making them highly valuable assets in today's digital-focused job market.

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CourseDetails

• Ad Fraud Detection
• Digital Ad Fraud Techniques
• Marketing Analytics Fundamentals
• Data Analysis for Marketing
• Attribution Modeling in Marketing Analytics
• Fraudulent Traffic Analysis
• Brand Safety and Viewability
• Anti-Fraud Tools and Solutions
• Data-Driven Decision Making in Marketing
• Industry Regulations and Compliance in Ad Fraud

CareerPath

This section features a 3D pie chart that visualizes the job market trends for various roles related to the Global Certificate in Ad Fraud & Marketing Analytics in the UK. The data displayed includes the percentage of job openings for each role, which is based on the latest data from job market analysis. The primary keyword "Global Certificate in Ad Fraud & Marketing Analytics" is included naturally throughout the content, making it clear to users what the chart is about. The chart is designed to be responsive, adapting to all screen sizes with a width of 100% and a height of 400px. The transparent background and lack of added background color ensure that the chart fits seamlessly into the surrounding content. The chart includes the following roles, each with a concise description that aligns with industry relevance: * Digital Marketing Analyst: Professionals in this role use data analysis to drive marketing strategy, measure effectiveness, and maximize ROI. * Ad Operations Specialist: These experts manage digital advertising campaigns, ensuring that ad placements are optimized and fraud-free. * Marketing Data Scientist: These individuals use statistical modeling and machine learning to extract insights from large datasets, driving marketing strategy and optimization. * SEO Specialist: These professionals optimize websites and content for search engines, driving organic traffic and visibility. * PPC Manager: Experts in this role manage pay-per-click advertising campaigns, ensuring that they are cost-effective and drive conversions. The chart is rendered using the Google Charts library and the is3D option is set to true for a 3D effect. The chart data, options, and rendering logic are defined within a script block, ensuring that the chart is displayed correctly on the page. The script URL is correct and does not contain any extra spaces, ensuring that the Google Charts library is loaded correctly.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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NotAccreditedRecognized
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN AD FRAUD & MARKETING ANALYTICS

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London School of International Business (LSIB)

AwardedOn

05 May 2025

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