Masterclass Certificate in Ad Campaign Testing for Social Media
-- ViewingNowThe Masterclass Certificate in Ad Campaign Testing for Social Media is a comprehensive course designed to equip learners with essential skills for career advancement in digital marketing. This course emphasizes the importance of ad campaign testing, a critical aspect of social media marketing that ensures optimal performance and maximizes return on investment.
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โข Ad Campaign Testing Fundamentals
โข Understanding Key Performance Indicators (KPIs)
โข Hypothesis Formulation and Test Strategy
โข A/B Testing and Multivariate Testing Techniques
โข Audience Segmentation and Targeting in Social Media Ad Campaigns
โข Analyzing Test Results and Optimizing Ad Performance
โข Creative Asset Testing: Copy, Visuals, and Calls-to-Action
โข Social Media Platform-specific Ad Testing: Facebook, Instagram, LinkedIn, Twitter, etc.
โข Utilizing Data Analysis Tools and Software for Ad Campaign Testing
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- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
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