Professional Certificate in Click-Through & Digital Marketing

Name: Professional Certificate in Click-Through & Digital Marketing
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The Professional Certificate in Click-Through & Digital Marketing is a vital course designed to empower learners with essential skills in digital marketing. In today's technology-driven world, the demand for digital marketing professionals is at an all-time high.

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AboutThisCourse

This course provides learners with the knowledge and tools to create effective digital marketing strategies that drive click-through rates and conversions. The course covers various topics, including search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, social media marketing, and analytics. Through hands-on exercises and real-world examples, learners will gain practical experience in creating and executing digital marketing campaigns that deliver results. By completing this course, learners will be equipped with the skills and knowledge needed to advance their careers in digital marketing. They will be able to demonstrate their expertise in creating and implementing effective digital marketing strategies that drive business growth and success.

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CourseDetails

• Unit 1: Introduction to Click-Through & Digital Marketing
• Unit 2: Understanding Key Performance Indicators (KPIs) in Digital Marketing
• Unit 3: Search Engine Optimization (SEO) Fundamentals
• Unit 4: Pay-Per-Click (PPC) Advertising
• Unit 5: Social Media Marketing & Advertising
• Unit 6: Email Marketing & Automation
• Unit 7: Content Marketing Strategy
• Unit 8: Mobile Marketing & Optimization
• Unit 9: Web Analytics & Data Analysis
• Unit 10: A/B Testing & Conversion Rate Optimization

CareerPath

The UK digital marketing landscape is booming, with various roles offering diverse opportunities. As a professional seeking a career in this field, understanding job market trends and salary ranges is crucial. In this section, we present a 3D pie chart powered by Google Charts to provide a visual representation of industry-relevant statistics. The chart displays the percentage distribution of popular roles in click-through and digital marketing, including Digital Marketing Specialist, SEO Specialist, Content Marketing Specialist, Social Media Manager, and Email Marketing Specialist. These roles are in high demand, offering competitive salary ranges and opportunities for growth. The 3D pie chart emphasizes the prominence of each role, enabling you to gauge the level of focus and resources allocated to each position within the industry. With a transparent background and no added background color, the chart ensures that the visualization remains clean and uncluttered, allowing you to concentrate on the data. As a responsive design, the chart adapts to all screen sizes, ensuring that the visual representation remains accessible and engaging, regardless of the device used to view it. The chart's width is set to 100%, while the height is adjusted to 400px to provide an optimal viewing experience. By examining the chart, you can identify the most sought-after roles in the industry and align your career aspirations with current market demands. This knowledge can help you make informed decisions about your professional development, enabling you to target roles aligned with industry relevance and growth potential.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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PROFESSIONAL CERTIFICATE IN CLICK-THROUGH & DIGITAL MARKETING

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London School of International Business (LSIB)

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05 May 2025

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