Global Certificate in Black Friday E-commerce Sales Strategies

Name: Global Certificate in Black Friday E-commerce Sales Strategies
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The Global Certificate in Black Friday E-commerce Sales Strategies is a comprehensive course designed to equip learners with the essential skills needed to excel in the rapidly growing e-commerce industry. This course highlights the importance of Black Friday as a critical sales event for online businesses and provides innovative strategies to maximize sales during this period.

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AboutThisCourse

With the increasing shift towards online shopping, there is a high demand for professionals who can develop and implement effective e-commerce sales strategies. This course is designed to meet that demand by providing learners with the latest trends, tools, and techniques in e-commerce sales, with a particular focus on Black Friday sales events. By completing this course, learners will gain a competitive edge in their careers, with the skills and knowledge needed to drive sales and revenue growth for e-commerce businesses. The course is relevant for anyone interested in e-commerce sales, including marketing professionals, entrepreneurs, and business owners.

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CourseDetails

• Black Friday E-commerce Sales Tactics: Understanding the key strategies and tactics used in successful Black Friday e-commerce sales, including website optimization, promotional offers, and customer engagement.
• Black Friday E-commerce Campaign Planning: Developing a comprehensive campaign plan for Black Friday e-commerce sales, including setting goals, identifying target audiences, and creating a content and promotion calendar.
• Website Optimization for Black Friday: Implementing website design and functionality improvements to maximize conversions and sales during Black Friday, including site speed, mobile optimization, and user experience (UX) design.
• Social Media and Email Marketing Strategies: Utilizing social media and email marketing channels to drive traffic and sales during Black Friday, including creating engaging content, building email lists, and measuring campaign performance.
• Payment and Security Best Practices: Ensuring secure and seamless payment processing during Black Friday e-commerce sales, including complying with industry standards, offering multiple payment options, and addressing customer concerns about security and privacy.
• Inventory Management and Supply Chain Strategies: Managing inventory and supply chain operations to meet customer demand during Black Friday, including forecasting demand, managing stock levels, and optimizing shipping and delivery processes.
• Customer Service and Support Strategies: Providing exceptional customer service and support during Black Friday e-commerce sales, including addressing customer inquiries and concerns, managing returns and refunds, and providing post-sales support and engagement.

CareerPath

In the UK e-commerce industry, several roles play a crucial part in Black Friday strategies. Here's a breakdown of their significance in the job market: 1. **E-commerce Manager** (25%): These professionals oversee the entire online sales operation, ensuring a seamless shopping experience for customers during Black Friday events. 2. **Digital Marketing Specialist** (20%): Digital marketers are responsible for planning and executing promotional campaigns, harnessing the power of data-driven insights to optimize ad spend and maximize ROI. 3. **Data Analyst** (15%): Data analysts dissect complex datasets to uncover trends and patterns, enabling businesses to make data-informed decisions that drive sales and growth. 4. **SEO Specialist** (20%): SEO experts optimize websites and content for search engines, ensuring visibility during peak shopping periods like Black Friday. 5. **UX/UI Designer** (20%): UX/UI designers craft user-centric interfaces, ensuring customers enjoy intuitive and engaging shopping experiences that boost conversion rates. These roles contribute significantly to the success of Black Friday e-commerce sales strategies, driving demand for skilled professionals in the UK market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN BLACK FRIDAY E-COMMERCE SALES STRATEGIES

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London School of International Business (LSIB)

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05 May 2025

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