Advanced Certificate in YouTube Ads & Bidding Strategies

Name: Advanced Certificate in YouTube Ads & Bidding Strategies
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The Advanced Certificate in YouTube Ads & Bidding Strategies is a comprehensive course designed to empower learners with the skills needed to excel in the rapidly growing field of digital marketing. This program focuses on mastering YouTube ads, a critical component in today's digital landscape, with over 2 billion monthly logged-in users.

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AboutThisCourse

By delving into YouTube's advanced bidding strategies, learners will optimize ad campaigns to reach their target audience, increasing brand visibility and driving conversions. The course's real-world applications and hands-on approach will equip professionals with the essential skills to succeed in their careers, making them a valuable asset in any marketing team. In an era where businesses are investing heavily in digital advertising, this advanced certificate will not only set learners apart from their peers but also ensure they remain at the forefront of industry trends and best practices.

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CourseDetails

• YouTube Ad Formats
• YouTube Video Advertising
• Understanding YouTube Bidding Strategies
• Keyword Selection for YouTube Ads
• Placement Targeting in YouTube Advertising
• Audience Targeting in YouTube Ads
• YouTube Ad Campaign Setup
• Optimizing YouTube Ad Bids
• Measuring Success with YouTube Ad Metrics
• Advanced YouTube Ad Targeting Techniques

CareerPath

The Advanced Certificate in YouTube Ads & Bidding Strategies is designed to empower professionals with in-depth knowledge of YouTube ad management and strategic planning. This section showcases a 3D pie chart representing the distribution of roles and their significance in the industry. YouTube Ads Manager: This role concentrates on managing and optimizing YouTube ad campaigns, accounting for 40% of the industry demand. YouTube Ads Specialist: With a 35% share, YouTube Ads Specialists focus on creating engaging ad content and implementing ad strategies. YouTube Ads Strategist: Making up 25%, YouTube Ads Strategists are responsible for developing long-term plans and monitoring campaign performance. As the digital advertising landscape evolves, mastering YouTube ad management and strategic planning has become increasingly vital. This advanced certificate will help professionals excel in their careers by staying updated on the latest trends and best practices.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

NoPriorQualifications

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FastTrack GBP £140

CompleteInOneMonth

AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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ADVANCED CERTIFICATE IN YOUTUBE ADS & BIDDING STRATEGIES

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London School of International Business (LSIB)

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05 May 2025

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