Masterclass Certificate in Restaurant Brand Positioning: Michelin Star Strategy
-- ViewingNowThe Masterclass Certificate in Restaurant Brand Positioning: Michelin Star Strategy is a comprehensive course designed to equip learners with essential skills for success in the competitive restaurant industry. This program focuses on the importance of strategic brand positioning, using Michelin Star restaurants as case studies for excellence.
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โข Unit 1: Understanding Michelin Star Ratings & Their Importance
โข Unit 2: Analyzing Successful Michelin Star Restaurant Brands
โข Unit 3: Developing a Unique Selling Proposition (USP) for Fine Dining
โข Unit 4: Crafting a Memorable Dining Experience: Atmosphere & Service
โข Unit 5: Menu Engineering & Pricing Strategy for Michelin Star Aspirations
โข Unit 6: Leveraging Marketing & Public Relations for Restaurant Brand Positioning
โข Unit 7: Building a Strong Online Presence & Reputation Management
โข Unit 8: Sourcing Quality Ingredients & Establishing Culinary Excellence
โข Unit 9: Staff Training & Team Building for Michelin Star Success
โข Unit 10: Continuous Improvement & Achieving Sustainable Growth
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- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
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