Certificate in Advertising Platforms: Targeting and Segmentation

Name: Certificate in Advertising Platforms: Targeting and Segmentation
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The Certificate in Advertising Platforms: Targeting and Segmentation is a comprehensive course designed to empower learners with the essential skills needed to excel in today's digital advertising landscape. This program focuses on the importance of targeting and segmentation in advertising, teaching learners how to leverage data-driven strategies to reach their desired audience effectively.

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AboutThisCourse

In an era where businesses are increasingly investing in digital advertising, there is a high demand for professionals who can create and implement effective advertising campaigns. This course equips learners with the skills to meet this demand, providing them with a deep understanding of various advertising platforms, including Google Ads, Facebook Ads, and LinkedIn Ads. By the end of this course, learners will be able to segment their audience, create targeted advertising campaigns, and analyze campaign performance. These skills are crucial for career advancement in digital marketing, making this course an excellent investment for anyone looking to further their career in this field.

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CourseDetails

• Understanding Advertising Platforms
• Importance of Targeting and Segmentation
• Demographics and Firmographics Targeting
• Psychographics and Behavioral Segmentation
• Geographic and Technographic Targeting
• Data Analysis for Targeting and Segmentation
• Creating Effective Ad Campaigns through Targeting
• Measuring Success: Key Metrics and Analytics
• Ethical Considerations in Advertising Platforms
• Future Trends in Advertising Targeting and Segmentation

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN ADVERTISING PLATFORMS: TARGETING AND SEGMENTATION

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London School of International Business (LSIB)

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05 May 2025

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