Professional Certificate in Social Enterprise SEM and Media Relations

Name: Professional Certificate in Social Enterprise SEM and Media Relations
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The Professional Certificate in Social Enterprise SEM and Media Relations is a comprehensive course designed to empower learners with the essential skills needed to thrive in today's dynamic digital landscape. This course focuses on the importance of Search Engine Marketing (SEM) and Media Relations in driving social enterprise success, addressing industry demand for professionals who can effectively leverage digital channels to engage audiences and build brand awareness.

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AboutThisCourse

By enrolling in this course, learners will gain a solid understanding of SEM strategies, including keyword research, ad copywriting, and campaign management. They will also develop skills in media relations, learning how to craft compelling press releases, build relationships with journalists, and manage crisis communications. Equipped with these skills, learners will be well-prepared to advance their careers in social enterprise, marketing, public relations, and related fields.

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CourseDetails

• Social Enterprise Overview
• SEM Fundamentals
• Keyword Research and Analysis
• Crafting Compelling SEM Ads
• Social Media Landscape
• Media Relations Basics
• Building Media Relations Strategy
• Press Release Writing and Distribution
• Measuring SEM and Media Relations Success

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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NotRegulatedAuthorized
ComplementaryFormalQualifications

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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EarnCareerCertificate

PROFESSIONAL CERTIFICATE IN SOCIAL ENTERPRISE SEM AND MEDIA RELATIONS

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London School of International Business (LSIB)

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05 May 2025

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